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9 February 2012
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10 April 2010

£420 - The cost saving of choosing the right all inclusive holiday

A new study by The Co-operative Travel shows that the typical family could save up to £420 by choosing the right all-inclusive holiday.

The figures, based on a selection of two week holidays, show that by choosing the right all inclusive package, an average family can make huge savings on items that can fall outside some deals, including drinks, sports, kids clubs, snacks and service charges.

Patrick McDonagh, General Manager for The Co-operative Travel Holidays, is responsible for the all-inclusive product in the business’ tour operation, and he said: “All-inclusives offer real value for money and help families budget more accurately for the cost of their holiday, but what’s included in such deals can vary dramatically.

“Deals can differ because of hotel grades, or cultural differences between countries, such as tipping or attitudes to alcohol. Sometimes it is more cost effective to choose a more expensive package and save on additional extras.

“Our research was based on the very modest consumption of an average family of four, so it is conceivable that the savings could be more than we have identified. Our advice is that all-inclusives are a great option for a cost effective holiday, but when consumers are shopping around they must not get sucked into initially financially appealing deals.

“The Co-operative Travel Holiday Collection has a clear policy on all inclusive holidays and all its packages are transparently priced and labelled. Some travel companies are not so clear with their marketing and the devil can be in the detail of the small print.”

The Co-operative Travel has made a commitment to clear pricing on all-inclusive holidays and offering real value for money. Seven-night all inclusive holidays in Crete are available from £285 per person, and seven nights at the four star Savita Resort and Spa in Egypt cost from £419 per person.

Notes to editors

Notes to editors
The study of the all-inclusive market compared packages where all food, drinks and activities are inclusive, compared to those packages which have more caveats and exceptions to the deal.

The Co-operative Travel then undertook the research based on the following assumptions:

Middle class family with two children (moderate consumption)

• Consume a minimum of three free locally produced drinks each during the day, but will each on average enjoy one drink a day which is not included (Total saving of £71 per week)

• Snacks are generally included but treats like ice cream could be extra (Total saving of £35 per week)

• Once a week the family will participate in water sports and an excursion (Saving £50 per week)

• They will access the internet once a day at a charge of £2 (Saving £14 per week)

• Extras such as beach towels, babysitting, room service, kids clubs, (Saving £25 per week)

• The estimate was designed to be deliberately conservative so as not to be misleading. Those resorts selected were based on a typical selection of holidays across five different countries.

• The study did not include hotels with limits on drink consumption based on time, nor did it consider the additional costs associated with limits on dining, such as those hotels which only offer buffets. In both instances including savings from these types of hotels could have increased the amount quoted.

• All data used in the study is derived using Euro Zone pricing.
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