Brother celebrates awards success for latest laser launch

Brother resellers can now include a raft of top awards in their mono laser sales arsenal.

Launched in March, Brother’s HL-5300 series has already scooped four ‘recommended’ awards from a range of respected technology titles including Trusted Reviews. The range’s print speeds and quality have been highlighted as key benefits, together with the range’s standard duplex (double-sided) print capability.

The awards complement Brother’s continued success in mono laser sales. Its HL-5240 was the best selling laser product* across all categories in 2008 and its HL-2030 was the fifth best seller. Brother will continue to focus its support on the reseller channel to further grow mono laser sales this year and the launch of the new range will help grow market share, particularly in the healthcare market and sales are already strong across its key sectors.

“The list of awards not only demonstrates the strength of our mono laser range, but also provides our resellers with an excellent volume of credible reviews and views from industry experts to help customers make an informed choice,” said Terry Caulfield, general sales manager, Brother UK.

“Brother’s mono laser products have traditionally been very successful but it’s important not to rest on our laurels. We’ve worked hard to ensure that these new models produce quicker and better quality results than ever, and these awards are testament to our product development.”